Greg Durrell is a partner at Hulse & Durrell, a Vancouver-based design firm that develops brands, products and films for ambitious organizations that want to make a lasting impact. Their client list includes the International Olympic Committee, the Canadian Olympic Team, NBC Sports, and Square, to name a few.
Greg and partner Ben Hulse began working together in 2007 on the Vancouver 2010 Olympic & Paralympic Games design team, and went on to lead a comprehensive rebrand of the Canadian Olympic Team in 2011. More recently, they’ve provided design leadership for several International Olympic Committee initiatives, from digital channels to global licensing programs.
In addition to Olympic design and branding, Greg has been working on a feature-length documentary film about how the graphic design profession in the 1960s influenced Canada’s national identity. When Greg is not crafting identities and films, you can find him on his yoga mat, or climbing a mountain in the Pacific Northwest.